Thomas R. Ayres, II

Top rated Franchise & Dealership attorney in Boston, Massachusetts

Warner, Federico & Ryan LLP
Thomas R. Ayres, II
Warner, Federico & Ryan LLP

Practice areas: Franchise & Dealership, Business Litigation, General Litigation

Licensed in Massachusetts since: 2004

Education: Boston College Law School

Languages spoken: English, Spanish

Selected to Super Lawyers: 2026
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Warner, Federico & Ryan LLP

30 Federal Street
6th Floor
Boston, MA 02110 Visit website
Details

Thomas R. Ayres, II is an associate attorney at Warner, Federico & Ryan LLP, located in Boston, Massachusetts, where he focuses his practice on franchise dealership matters, business litigation and general litigation. He represents clients in a range of disputes involving commercial relationships and operational conflicts, offering counsel tailored to the needs of businesses navigating complex legal challenges.

Mr. Ayres works with clients across various industries, assisting with litigation strategy, case evaluation and dispute resolution. His experience in business-related matters enables him to address issues involving contracts, partnerships and franchise operations. He is committed to guiding clients through each stage of the legal process, from initial assessment to resolution, whether through negotiation or litigation.

Following his graduation from law school, Mr. Ayres served as a law clerk to the Honorable Scott J. Kafker at the Massachusetts Appeals Court. This experience provided him with valuable insight into appellate practice and judicial decision-making, which continues to inform his approach to legal advocacy.

Mr. Ayres earned his Juris Doctor from Boston College Law School in 2004. He received his Bachelor of Arts degree, graduating summa cum laude, from Hamilton College in 1998. His academic background reflects a strong foundation in legal analysis, research and writing.

In his practice, Mr. Ayres emphasizes clear communication and thorough preparation, ensuring that clients are informed and supported throughout the legal process. His background in both trial and appellate matters allows him to approach cases with a comprehensive perspective, positioning clients to address challenges effectively in a variety of legal settings.

Mr. Ayres is admitted to practice law in Massachusetts and before the U.S. District Court for the District of Massachusetts, as well as the U.S. Court of Appeals for the 1st and 6th Circuits. Mr. Ayres is an active member of the American Bar Association and the Massachusetts Bar Association.

Practice areas

Franchise/Dealership, Business Litigation, General Litigation
  • 50% Franchise/Dealership
  • 30% Business Litigation
  • 20% General Litigation

First Admitted: 2004, Massachusetts

Professional Webpage: https://wfrllp.com/attorney/thomas-r-ayres/

Bar / Professional Activity

  • Contributing Member of American Bar Association Forum on Franchising, 2018

Representative Clients

  • Independent Hardees Franchisee Association, 2025
  • National Franchisee Leadership Alliance (McDonald's), 2025
  • National Coalition of 7-Eleven Franchisees, 2025
  • BrightStar Owners Association, 2025
  • Independent Association of Burn Boot Camp Franchisees, 2025
  • International Planned Music Association (Mood Music), 2025
  • International Dale Carnegie Franchise Association, 2025
  • Popeyes International Franchisee Association, 2025

Educational Background

  • Hamilton College, 1994-1998

Scholarly Lectures / Writings

  • The COVID-19 pandemic was (we (hope) a once-in-a-century event, and our everyday lives have returned to “normal.” Yet that “normal” was already shifting from face-to-face interactions in physical spaces to clicks and taps in virtual marketplaces. Franchise systems will have to provide products and services to customers in ways that meet their post-pandemic expectations lest they become obsolete. If that were not hard enough, franchisors and franchisees must also chart a harmonious and mutually beneficial path in the rapidly growing e-commerce landscape. The course that they follow may very well determine the future of franchising., Author, Bricks to Clicks: The Post-Pandemic E-commerce Reckoning, Franchise Law Journal, Franchising, 2021
  • Media reports of large franchisors taking aggressive actions against their franchisees highlight the continuing struggle in a commercial relationship frequently marked by an imbalance of financial and contractual power. To try to address this imbalance, franchisees often form independent franchisee associations.  An independent franchisee association need not antagonize the franchisor at each turn; indeed, if given the opportunity, it can collaborate closely with the franchisor to develop and advance the brand and the system.  The health and stability of the relationship between a franchisee association and a franchisor often depends on the type of system culture the franchisor seeks to create.  Regardless of the franchisor’s attitude, all franchisors must act in accordance with state laws protecting franchisees’ right to associate., Author, What is Prohibited by State Franchisee Right of Association Statutes?, The Franchise Lawyer, Franchising, 2020
  • The funds that are collected and spent on marketing are an important and often contentious subject in any franchise system. Entrepreneurs become franchisees in large part based on the guidance and support promised by the franchisor and the ability to pool resources with others to build a better and more recognizable brand. One of the most valuable ways that resources can be aggregated and applied is through marketing, usually in the form of a fund to which everyone contributes., Co-Author, Advertising & Marketing Funds: What Are You Doing With “My” Money?, American Bar Association Forum on Franchising, Franchising, 2020
  • Representing Franchisees is a reference for lawyers that advise and represent franchisees either primarily or as part of a more diverse practice. This book provides a resource to those lawyers who recognize franchising as a unique practice area and desire to educate themselves to provide informed and competent counsel to their franchisee clients., Editor, Representing Franchisees, American Bar Association, Franchising, 2024
  • Large companies are acquiring and operating suites of portfolio franchised brands at a dizzying pace. Portfolio companies employ varying strategies to choose and acquire categories of brands, but some uniform themes relating to the post-acquisition opportunities and challenges have emerged. This paper provides insights on various issues and best practices to take advantage of new circumstances, reduce risks, and navigate challenges that arise in acquiring and integrating new brands into a portfolio. This paper also considers the perspectives and concerns of various impacted parties, including the franchisees of both the newly acquired and the existing sibling brands, as well as employees, suppliers, and customers., Co-Author, Opportunities & Challenges When Integrating & Managing a Multi-Brand Franchisor Portfolio, ABA Forum on Franchising, Franchising, 2024
  • This book gives franchise stakeholders a single source for the most current franchising statutory and decisional law in each of the 50 states., Author, Massachusetts Chapter of Covenants Against Competition in Franchise Agreements, American Bar Association, Franchising, 2023

Industry Groups

  • Fitness
  • Restaurant
  • Services

Office location for Thomas R. Ayres, II

30 Federal Street
6th Floor
Boston, MA 02110

Phone: 617-286-5052

Selections

1 Year Super Lawyers
  • Super Lawyers: 2026

Attorney resources for Thomas R. Ayres, II

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