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William F. Goodrich

Attorney Profile

Top Rated Personal Injury Attorney in Pittsburgh, PA

Goodrich & Geist, P.C.
3634 California Avenue
Pittsburgh, PA 15212
Phone: 412-712-7318
Fax: 412-766-0300
Selected to Super Lawyers: 2004 - 2022
Licensed in Pennsylvania Since: 1979
Practice Areas: Personal Injury - General: Plaintiff, Personal Injury - Products: Plaintiff, Personal Injury - Medical Malpractice: Plaintiff
Attorney Profile

William F. Goodrich is the managing partner at Goodrich & Geist, P.C. A native of Pittsburgh and with the firm located in that city, he focuses his practice on personal injury and wrongful death litigation, assisting clients throughout the greater metropolitan area and other parts of western Pennsylvania who have suffered economic and noneconomic losses due to the negligence of other parties. Admitted to practice in Pennsylvania, Mr. Goodrich is also admitted to practice before the U.S. District Court for the Western District of Pennsylvania.

The types of cases that Mr. Goodrich has handled have arisen out of incidents involving car, truck and motorcycle crashes, and nursing home neglect, medical malpractice, animal bites, construction site accidents, premises liability and defective products, among others. As a result of the numerous sizable settlements and jury awards that Mr. Goodrich has been able to obtain on behalf of his plaintiff clients, he is a member of the invitation-only Million Dollar Advocates Forum, and his successful track record has led to other recognitions from his fellow professionals as well. The recipient of both an AV Preeminent* peer review rating through Martindale-Hubbell and a 10.0 "Superb" peer review rating through Avvo, he also been selected for inclusion in The Best Lawyers in America on several occasions.

Majoring in sociology, Mr. Goodrich attended Duquesne University in Pittsburgh, and he received a Bachelor of Arts in 1974. He subsequently pursued his legal education at Duquesne University School of Law and was awarded his Juris Doctor in 1979. A past president of both the Western Pennsylvania Trial Lawyers Association and of what is now called the Pennsylvania Association for Justice, he is also a member of the American Board of Trial Advocates.

*AV®, AV Preeminent®, Martindale-Hubbell Distinguished and Martindale-Hubbell Notable are certification marks used under license in accordance with the Martindale-Hubbell certification procedures, standards and policies. Martindale-Hubbell® is the facilitator of a peer review rating process. Ratings reflect the anonymous opinions of members of the bar and the judiciary. Martindale-Hubbell® Peer Review Rating™ fall into two categories – legal ability and general ethical standards.

Practice Areas
  • 60%Personal Injury - General: Plaintiff
  • 30%Personal Injury - Products: Plaintiff
  • 10%Personal Injury - Medical Malpractice: Plaintiff
Focus Areas

Wrongful Death


19 Years Super Lawyers
  • Super Lawyers: 2004 - 2022
William Goodrich, Pittsburgh Personal Injury Attorney - William Goodrich, a Pittsburgh personal injury attorney, explains that he enjoys representing plaintiffs, because he helps injured people obtain a financial recovery for their injuries. Call 412-7660-1455 today.

About William F. Goodrich

First Admitted: 1979, Pennsylvania

Professional Webpage:

Bar/Professional Activity

  • Pennsylvania Bar Association, Political Action Committee, Trustee
  • American Board of Trial Advocates, Member
  • Pennsylvania Association for Justice, Political Action Committee, Trustee
  • Commonwealth of Pennsylvania
  • American Association for Justice, Member
  • Academy of Trial Lawyers of Allegheny County, Membership Committee, Chairman
  • Academy of Trial Lawyers of Allegheny County, Board of Governors
  • Academy of Trial Lawyers of Allegheny County, Active Member
  • Pennsylvania, 1979
  • Allegheny County Bar Association, Political Action Committee
  • Allegheny County Bar Association, Board of Governors
  • Allegheny County Bar Association, Active Member
  • Western Pennsylvania Trial Lawyers Association, President, 1994-1995
  • Western Pennsylvania Trial Lawyers Association, Past President, 1994-1995
  • Pennsylvania Trial Lawyers Association, Past President, 1996-1997
  • U.S. District Court’s Western District, Arbitrator
  • Common Pleas Court of Allegheny County, Arbitrator
  • U.S. District Court Western District of Pennsylvania, 1979
  • Pennsylvania Association for Justice, President, 1996-1997
  • President Elect, Western Pennsylvania Trial Lawyers Association, 1993 - 1994
  • Secretary, Pennsylvania Trial Lawyers Association, 1993 - 1994

Pro bono/Community Service

  • Brighton Heights Citizens Federation, 2004-2012


  • Rosenberg Award, Pennsylvania Association for Justice, 2000
  • One of The Best Lawyers in America, 2005-2011 Editions
  • One of Pittsburgh’s Best Lawyers, Pittsburgh Magazine, February 2005-2011 Editions Top 50 in Pittsburgh
  • AV, Martindale-Hubble Reporter rating
  • Pennsylvania Super Lawyers magazine
  • Million Dollar Advocates Forum, Member, 2000-2012
  • One of the Top 100 in Pennsylvania
  • Top 50 Lawyers in Pittsburgh, Super Lawyers, 2004-2012
  • Super Lawyer, Philadelphia Magazine, 2004-2011
  • Champions Association, 1990

Educational Background

  • Duquesne University, Pittsburgh, Pennsylvania, B.A., Major: Sociology, Honors: Finalist, Trial Moot Court, 1974

Scholarly Lectures/Writings

  • Workmen Compensation, Evidence, Damages, Auto Insurance, Pennsylvania Trail Lawyers
  • Auto Law, Pennsylvania Association for Justice, 2000-2012
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Office Location for William F. Goodrich

3634 California Avenue
Pittsburgh, PA 15212

Phone: 412-712-7318

Fax: 412-766-0300

Last Updated: 11/4/2021

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